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1 min readUpdated: 2026-09-11

Sponsorship prices sport by sport: what is published

Dmitrii McCarthyBy Dmitrii McCarthy

Sponsorship prices sport by sport: what is published

How much does it cost to sponsor a sport in Argentina?

This article is currently available in Spanish. A native English version is coming soon. What it covers: which sponsorship prices are actually published, sport by sport, and which ones are not. Football, Formula 1, Turismo Carretera, TC2000, Rally Argentino, motocross, karting, padel, running, sim racing and drift, with every figure carrying its source, its publication date and what it measures exactly (people present at a venue, tickets sold, registered players, or followers a series declares about itself). The short version: almost nobody publishes a rate card, in Argentina no category and no club publishes one at all, and most of the ranges you find online belong to agencies that sell sponsorship for a living. The article also looks at what a small company can realistically buy with that money, and at what we do publish ourselves: the entry price of our drift show in Buenos Aires, with every other format quoted in writing.

Full breakdown in the Spanish version, or message us on WhatsApp at +54 9 11 6833-3342.

Frequently asked questions

Is it better to buy a whole season or a single date?
If you have never run an activation with cars, come in through a single date and look at it up close. What does not suit you is that being the only door: in the big disciplines a season locks up your yearly budget before you know whether your audience cares about the format. We sell presence on the car by period, from three months, and the contribution can be money or a trade in kind; the single date exists as a one-off activation, with no period and no exclusivity. We do not promise reach, messages or sales: we do not measure that and we cannot guarantee it.
What happens if my competitor asks for the same date?
We sell exclusivity by industry and for the period you contract: while your contract is alive, your industry is taken and your competitor does not come in. One-off activations go in order of confirmation and give no exclusivity, and confirming means transferring the 50% deposit. If we are the ones who cancel, if the venue is not available or if the car cannot run, we refund 100% of what you transferred or move it to whatever date you choose, whichever you prefer. If you are the one who cancels, the conditions are in the contract you sign before paying. Ask us before announcing anything on your social media.
What should I ask for in writing before paying?
Date and time, exactly what the format includes (how many sessions, how many passengers, who provides what), how it is invoiced, and who covers the ambulance and the medical coverage for the day. If someone promises you reach, impressions or sales in writing, ask them where that number comes from.
How long does the quote take?
Within 48 business hours. Write to us with the tentative date, the location and how many people you expect, and we send you the breakdown in writing, with the price in pesos at the P2P dollar rate of the day.

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Tell us which brand you are, a rough date and what you want people to walk away with. Show from 500 USD; everything else is quoted.

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